How to Choose The Right Colors For Your Campaign Web Design
by Bob Brady
Posted on 17-05-2021 10:35 PM
Sir Isaac Newton & Color Notation
For your candidate site think first about colors. The relationship between colors can be shown through use of the color wheel. The color wheel shows links between different colors based on the red, yellow, and blue content of each color. It was first developed by sir isaac newton in 1666. The color wheel’s most useful and most commonly used variant is shown in the image above, which includes red, red-orange, orange, orange-yellow, yellow, yellow-green, green, green-blue, blue, blue-purple, purple, and purple-red combinations.
The color wheel is a chart representing the relationships between colors. Based on a circle showing the colors of the spectrum originally fashioned by sir isaac newton in 1666, the colour wheel he created serves many purposes today. Painters use it to identify colors to mix and designers use it to choose colors that go well together. The classic color wheel shows hues arranged in a circle, connected by lines or shapes. The colors include primary colors (red, yellow, and blue), secondary colors (orange, green, and violet), and tertiary colors (yellow green, blue green, blue violet, red violet, red orange, and yellow orange).
Most graphic designers will probably tell you that one of the most important tools available when considering a color is the color wheel. Believe it or not, the color wheel is something that’s been around since the mid 1600s(!) and sir isaac newton created one of the first color wheels.
Magnetic Zero Website Designed with Gray Background
Fresh first is a gluten-free restaurant in fort lauderdale, florida. Like many specialty restaurants, the brand focuses on marketing toward a specific target audience, rather than the general population. The restaurant primarily targets individuals who enjoy searching for healthier options than the high-calorie meals that are found at average restaurants. With this idea in mind, fresh first designed its website to draw viewers’ attention to the bright colors of the fruits and vegetables that make up many of its menu items. Much of the website consists of colorful, natural foods that are placed on a simple gray or white background.
Many nutrition experts recommend eating fruits and vegetables of a variety of colors, and this web design choice allows the foods to “pop” from the background and show off the restaurant’s nutritious options much more than they would on a colored background.
The feel and the colors all play a part in your candidate website. You want to take the time to think about how the colors make a person feel before locking in the color scheme for your logo and site.
In A Nutshell, What is Color Theory?
In a nutshell, color theory is the science of how color works. The longer version isn't as easy to explain—there are entire college courses for it! but there are a few simple concepts that you can pick up to enrich your understanding of color for your website design. First, you need to understand primary, secondary, and tertiary colors. Primary colors are colors that cannot be made by mixing any other two colors. There are three primary colors: red, yellow, and blue.